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Entrepreneur 101 Webcast – Market Analysis
January 16, 2013 @ 6:00 pm - 7:00 pmFree
In order to craft your value proposition, you need to make certain assumptions about your target market. It is important to validate these assumptions through market research techniques and analysis. In this lecture, market research experts will introduce the principles of market research and analysis, including analytical frameworks such as the PEST analysis and Porter’s Five Forces.
Entrepreneurship 101 Webcasts
Interested in learning more about entrepreneurship? Looking to start a new venture? Look no further! MaRS offers a free, weekly lecture series featuring enlightening lectures on key topics related to starting a successful business, aimed at social innovators, technology and life sciences researchers and trainees.