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Entrepreneurs 101 – Market Analysis; Free Webinar
January 15, 2014 @ 6:00 pm - 7:00 pmFREE
Entrepreneurship 101 is MaRS’s flagship free weekly lecture series featuring key topics related to starting a successful business through a Webinar.
In order to craft your value proposition, you need to make certain assumptions about your target market. It is important to validate these assumptions through market research techniques and analysis. In this lecture, market research experts will introduce the principles of market research and analysis, including analytical frameworks such as the PEST analysis and Porter’s Five Forces.
Entrepreneurship 101 is MaRS’s flagship free weekly lecture series aimed at social innovators, technology and life sciences researchers and trainees. Topics include funding your business, marketing, recruiting, intellectual property and more.
Register for this FREE series, held every Wednesday from 6:00-7:00 p.m. for 30 weeks