WINDSOR, ON – May 1, 2021 – Bird Canada today announced that its shared e-scooters are now available for use in the City of Windsor, providing residents with a quick, easy, and low-cost way to get around. Bird Canada was selected as the exclusive provider of shared e-scooters and e-bikes for the City and will be placing up to 500 Bird Two e-scooters throughout an area bounded by the Riverfront Pathway to the north, Prince Road to the west, Tecumseh Road to the south, and Drouillard Road to the east. Bird Canada will be deploying its e-bikes later in the season.

The deployment of Bird e-scooters in Windsor is part of a one-year shared e-scooter pilot approved by the City. Bird Canada has hired a local team to manage the roll-out of its e-scooters and educate users on how to properly, responsibly, and safely ride and mindfully park e-scooters. All e-scooters deployed for this pilot will feature Windsor-specific branding.

“As the exclusive provider of e-scooters to the City of Windsor for the duration of this pilot, we have a great opportunity to showcase our unique differentiators to the rest of Canada,” said Stewart Lyons, CEO of Bird Canada. “From the way we operate to our focus on rider safety and scooting etiquette for the benefit of all residents and visitors, Bird Canada is the top choice for e-scooter deployments in other cities around the country.”

Bird Two e-scooters are inexpensive to rent, easy to use, and fun to ride. With their pneumatic, puncture-resistant, self-sealing tires for increased reliability and ride comfort, Bird Two e-scooters are built to meet the demands of Canadian cities like Windsor. The e-scooter’s thick tire tread increases grip, reduces vibration, and absorbs the unevenness of rough terrains, allowing for a safer ride over uneven surfaces.

How Bird Canada works:

• To use the scooters, riders need to download the Bird smartphone app.
• Through the app, riders can locate the most conveniently located Bird e-scooter and ride directly
  to their desired destination.
• New riders are provided an in-app tutorial on how to ride a Bird and how to park it in compliance
  with local rules.
• Riders are encouraged to wear a helmet and can request a free helmet be sent to them through
  the app.
• Riders are requested to park e-scooters in the furniture zone of the sidewalk, out of the public
  right of way, in line with benches, trees, and bike racks without blocking pedestrian travel
• Some areas within the City of Windsor are designated as Slow Zones (15km/h) or No Park Zones, as directed by the City of Windsor

Safety a Priority for Bird Canada
Later this summer, Bird Canada will be bringing its s.h.a.r.e. Safe Streets tour to Windsor. The tour is designed to ensure responsible riding by making safety simple and giving riders (and members of the community) attainable and actionable tips to use for their next ride. Together with neighbourhoods, Bird Canada provides individuals the opportunity to learn about road safety including how to responsibly and properly ride and park shared e-scooters such as Birds. In partnership with local organizations, businesses, and health and safety experts, Bird Canada will showcase the fundamentals of safe road use for non-car users. The tour will include micro-mobility vehicle basics, free helmets, tutorials of local rules of the road and parking best practices. Stay tuned to Bird Canada’s social media channels for additional information regarding event location and timing. The Windsor pilot will follow the broad rules and requirements set out by the Province, including a minimum age of 16 years, required helmet use by riders under 18, and e-scooters equipped with a bell, brake, and lights. Bird Canada e-scooters will travel at a maximum speed limit of 20 km per hour, and riding will be prohibited on sidewalks, but permitted on all city-owned cycling facilities, multi-use pathways, footbridges, and on roads with speed limits of up to 50 km/hour. For Windsor’s waterfront pathways, all e-scooters will be capped at 15 km/h.

About Bird Canada
Powered by Bird, Bird Canada Inc. operates an electric vehicle sharing program. Bird Canada is a Canadian-owned and operated company that offers Canadians, and visitors to Canada, a new way to avoid congestion and get around that is affordable and uses the latest and most innovative last-mile mobility solutions for urban areas. For additional information, visit Bird online, on Twitter, and on
Instagram.

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Media Contacts
Jodi Echakowitz or Christy Laverty
Boulevard Public Relations (for Bird Canada)
media@birdcanada.co